Firebase events and parameters
Firebase Analytics is a free app measurement solution that provides insight on app usage and user engagement.
Events
add_to_cart
parameters: value
, currency
, eventCategory
,items
Inside items, there will be item_id
, item_name
, price
, currency
Example:
currency: "INR"
eventCategory: "productDetail"
items: [{
item_id: "1234567890",
item_name: "product name",
price: 100,
currency: "INR"
}]
It is a GA4 event.
remove_from_cart
parameters: value
, currency
, eventCategory
,items
Inside items, there will be item_id
, item_name
, price
, currency
It is a GA4 event.
RemoveProduct
parameters: eventCategory
,eventAction
,product_name
Example:
"eventCategory": "productDetail",
"eventAction": "Remove From Cart Clicks",
"product_name": "product name"
'view_item'
parameters: value
, currency
, eventCategory
,items
Inside items, there will be item_id
, item_name
, price
It is a GA4 event.
user_logged_in
parameters: No parameters passed
user_logged_out
parameters: No parameters passed
sign_up
**parameters: No parameters passed
begin_checkout
**parameters: value
, currency
,items
Inside items, there will be item_id
, item_name
, price
, currency
It is a GA4 event.
purchase
parameters: value
, currency
,transaction_id
,items
Inside items, there will be item_id
, item_name
, price
, currency
It is a GA4 event.
view_item_list
parameters: items
It is a GA4 event.
'search'
parameters: search_term
Example:
"search_term": "search term"
ApplyCouponCode
parameters: eventCategory
,eventAction
,coupon_code
Example:
"eventCategory": "cart",
"eventAction": "Apply Coupon Code",
"coupon_code": "coupon code"
add_to_wishlist
**parameters: 'value', 'currency', 'eventCategory', 'items' Inside items, there will be 'item_id', 'item_name', 'price', 'currency'
It is a GA4 event.
RemoveFromWishlist
parameters: eventCategory
,eventAction
,product_name
ShareProduct
parameters: eventCategory
,eventAction
,product_name
view_cart
parameters: value
, currency
,items
Inside items, there will be item_id
, item_name
, price
, currency
It is a GA4 event.
SortClick
parameters: eventCategory
,eventAction
,value
FilterClick
parameters: eventCategory
,eventAction
,filter_click_item
Example:
eventCategory: 'Category Screen',
eventAction: 'Filter Clicks',
filter_click_item: [{"available":true}],
SubCategoryClick
parameters: eventCategory
,eventAction
,sub_category_name
Example:
eventCategory: 'Home Screen',
eventAction: 'Drawer Category Clicks',
sub_category_name: title,